What is Content Marketing? TCMA 2016

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On the 6th May 2015 I embarked on my Content Marketing journey. A couple of weeks ago, I thought I’d check to see what difference it had made financially to my business. If I told you that comparing April 2015 to April 2016, we had increased our sales by 26% purely based on direct sales from our content would you be interested? In monetary terms that’s an extra £37,500.00 above target for one month. Although not surprised, as I know this shit works, it was very satisfying to see the actual figures. This is people, my customers, who are searching for answers, reading or watching my content and buying as a result.

Garden Shed Review: Pottery Shed

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It’s no secret that sheds are used for more than storing a dilapidated lawn mower, a three-pronged rake and two bent spades nowadays. Whilst watching “Shed of the Year” finale, it seems almost fitting to tell you about one of my favourite sheds I’ve done this year. Marilyn came to me last year with a somewhat restricted space.

What Is The Scottish Business Pledge

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As you may know, back in July, Gillies and Mackay became accredited Living Wage employers. Although proud of our status, it doesn’t take much to commit- pay your employees an honest wage, simple as that.

5 Reasons You Should Employ an Intern

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If you’re starting  your own venture, changing direction in an existing company or trying to grow your business through new and different avenues, I would 100% recommend an Intern. This year, for the first time, I took on my own Intern as a means of support for my content marketing journey.